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Image Matters:
The Appearance Factor
Book Design, Digital Design
Image Matters is a series of books written by Bellona Beryl Chopera. The Appearance Factor is the first book in the series and it delves into the fascinating world of visual communication and its impact on our lives.
For the first book cover, Bellona was looking for an abstract design that embodies different typographies, a collection of different mirrors, and one of her favourite colours - orange.
Since the book is about appearance, we decided to use multiple faces to illustrate the title and meaning of the book and to present the best first impression.
The landing page was designed specifically to captivate and convert potential readers into buyers.
Some more projects
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